How Much Do 3D Virtual Tours Cost?
This will always be one of the first questions that anyone who’s interested in a virtual tour will ask when researching their options.
Price matters, it’s not the only consideration, but it is important. Price often dictates whether a virtual tour is right for your property, venue or business. Price also impacts the type of virtual tour, and in turn, what sort of functionality you will get. You need to develop an initial budget & understand if there are any long-term costs, and that’s true for any virtual tour of any size.
It’s a tough question to answer initially, this is because virtual tours can have so many options, that it’s often hard to price until you’ve identified what is required, had a conversation with professional to assess your space, and figure out if it might need any customer integrations etc.
At Turkey Red Media, we strive to help and educate every prospective client, even if that leads you to a different solution. We’ll do our best to offer some realistic price ranges, based on real world project costs in 2021.
Please keep in mind that all prices, whether for residential or commercial projects, are only estimates based on our real-world experiences. Prices can and often do vary drastically based on the solutions you choose, your location, your chosen provider, and many other factors.
How Much Does a House Virtual Tour Cost?
Most 3D virtual tours of a property will cost £200 to £500 (+VAT) to create — this price includes a 3D scanning professional to capture the property and the post-production required to bring your virtual tour together.
There are also annual hosting costs for tours, for property videos you will find most suppliers will role this into the cost, assuming the property will be sold rather quickly, but certainly within 6 months.
As with any property project, this price range can change dramatically based on the size, scale and intricacy of the property. For example: a virtual tour of a small flat will take considerably less time & effort to produce than a virtual tour of a large 6 bedroomed house. Most good virtual tour providers will be able to give a pretty good indication of the costs to create a virtual tour from an approximate Square Feet of the property.
Size is not the only factor to consider however, the intricacy of the property can play an important role in how costly a virtual tour can be. Spaces with lots of floor levels, or quirky layouts can take more time to scan. If you think your space may have some unique or unusual features it’s important to speak to your virtual tour provider and let them know before to ensure everyone is on the same page and prevent any surprise increases in costs.
Many virtual tour providers will also offer discounts to property owners, estate agents or property developers who are looking to have more than one virtual tour created. So if you are thinking of rolling out virtual tours across your whole property portfolio it could be beneficial to have that conversation with a virtual tour provider when enquiring about costs.
How Much Does A Commercial Virtual Tour Cost?
Now this is where things start to get a little bit more complicated.
All the same factors that determine the cost of a residential virtual tour still apply, however, commercial projects vary wildly from one space to the next, a local bar or restaurant will probably have a very different size and shaped space compared to a city centre multistorey office block.
Each client could have very different objectives they wish to achieve with their virtual tour: it could be a public building closed due to COVID, or a retail premises wishing to drive more online sales, or a tourist or accommodation providing wanting to promote their services.
All of these things and more will determine the final cost of the project, typically commercial virtual tours start from as low as £350 and go as high as £3,000 or over, based on the physical space, the scope of the project, the objectives & the number of virtual tours required.
An annual hosting fee will also be payable for each of the tours, typically this is around £95 per annum.
With the above in mind, here are a few tips to help streamline the process of getting a final cost for your commercial virtual tour;
What is the size of the space?
Floor plans can be extremely helpful but knowing at least a rough Square Feet of the space usually helps narrow down and firm up the costs for you. Most tour providers will have a sliding scale depending on the size of the space, this is especially true with regard to Matterport services.
What are your objectives?
Are you looking to get more enquiries? Increase the time spent on your website? Be more visible to Google? Knowing what you would like to achieve with your virtual tour can play an important role in determining the best solution for you – if you’re unsure, don’t worry, a good virtual tour provider will be able to help and advise you.
Who is your target market?
Having a clear picture of who you are hoping will explore your virtual tour can be very useful, for example, a tourist service provider may want to appeal to certain countries and languages. Understanding your target market will help your virtual tour provider find the best possible solution for your needs.
There are many other factors that can impact the cost of a virtual tour such as 3D vs 360, interactive data-tags and VR functionality to name a few but a good virtual tour provider will be able to talk you through these options.
We hope this FAQ fille helps you understand the potential costs of creating a virtual tour, including the overall residential and commercial virtual tour pricing ranges, and what to expect when you start exploring virtual tour options and potential service providers.
Please note: All prices quoted are simply an estimate, your final price may look much different. We’re happy to help you get an actual price for your virtual tour. You can get a quote today, just drop us a line.
About the Authors: Turkey Red Media is a Multi-Disciplined Media Company, offering Corporate Video Production, Drone Imaging, 360 Video, and 360 Virtual Tours. Turkey Red uses Matterport Cameras, Professional 360 Stills Camera and 360 Video Cameras to create professional and interactive virtual tours hosted on a variety of platforms and for VR Headsets.